First Pavilion Global Berhad
First Pavilion Global Berhad (FPGB) is an investment holding company focused on mergers and acquisitions (M&A), financial services, fintech, and blockchain and AI development. As the Lead UI/UX Designer, I focused on designing a professional corporate website that communicates the company's strategic expertise, diverse business portfolio, and regional presence while building credibility with investors and business partners.
Role: Lead UI/UX Designer
Timeline: 8 weeks ( 5 weeks from ideation to hi-fi UI; 3 weeks supporting development)
Platform: Responsive Corporate Website
Design Highlights & Solutions:
Homepage & Brand Positioning: Designed a compelling landing page highlighting the company's investment expertise, value proposition, and strategic capabilities.
Services & Business Portfolio: Structured M&A advisory, financial services, fintech, and technology offerings into clear sections for easier information discovery.
Trust & Engagement: Incorporated company milestones, awards, partnerships, news, and contact calls-to-action to strengthen credibility and encourage business inquiries.
The Challenge & Objective:
Designing an interface that is modern and engaging and communicate the company's expertise to investors, corporate clients, and strategic partners.
Key Outcomes & Impact:
Clearer Brand Positioning: Organized complex business offerings into a cohesive corporate narrative.
Improved Information Architecture: Created structured navigation across services, company information, subsidiaries, and news.
Stronger Corporate Credibility: Integrated trust-building content and clear contact pathways to support business engagement.
